Adire

Adire

(2023)

In a vibrant yet tumultuous Lagos neighborhood, “Adire” weaves the tale of Ayo, a passionate young textile artist struggling to revive her late mother’s traditional fabric business. Adire, an indigo-dyed fabric synonymous with culture and heritage, symbolizes resilience, and Ayo’s journey is a testament to the power of creativity in the face of adversity.

As Ayo battles against modernity that threatens to overshadow the age-old art of Adire, the community around her grapples with its own challenges—rising costs, economic uncertainty, and a yearning to connect with their roots. Amid this backdrop, Ayo forms an unlikely alliance with Tunde, a tech-savvy entrepreneur who dreams of revolutionizing the fashion industry with sustainable practices. Their initial clash of ideals—traditional craftsmanship versus cutting-edge technology—sparks not only creativity but a deeper personal connection.

The heart of “Adire” lies in its richly drawn ensemble of characters. Ayo’s spirited grandmother, Mama Iya, serves as a keeper of traditions, offering wisdom while grappling with the fear of losing her legacy. Meanwhile, Iya’s childhood friend, Chika, represents the allure of financial stability, navigating a corporate world that dismisses cultural significance. As the cultural festival approaches—a pivotal event where local artisans showcase their work—Ayo and Tunde race against time to create a fusion collection that marries tradition with innovation.

The series explores themes of identity, heritage, and the balance between maintaining one’s roots while embracing change. Through Ayo’s struggles, viewers will witness the burgeoning bond between creativity and technology, ultimately seeking to highlight how the past interweaves with the future.

As the festival draws near, tensions rise, leading to a riveting climax where Ayo must confront her fears, challenge societal expectations, and reclaim not only her family’s legacy but her place in the community. With stunning visuals of the fabric-dyeing process and a captivating soundtrack featuring local artists, “Adire” takes audiences on an extraordinary journey of self-discovery, cultural pride, and the celebration of artistry that transcends generations.

Streaming Charts

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11.

+4

Rating

MovieScout Rating 51

Genres

Nollywood,Drama Movies,Social Issue Dramas,African Movies

Runtime

N/A

Age rating

TV-14

Production country

N/A

Director

Adeoluwa Owu

Cast

Kehinde Bankole
Funlola Aofiyebi
Femi Branch
Yvonne Jegede
Mike Afolarin
Yemi Blaq
Ibrahim Chatta

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